Influencer Governance Programme
Our Influencer Governance Programme helps central Procurement and Marketing teams evaluate and optimise their influencer management and operating models.
The service provides clarity on compliance, identifies risks, and offers best-practice guidance for future structures and governance. Key focus areas include investment trends, operating models, contracts, influencer strategy, compliance, and KPIs. The process combines data analysis, local market questionnaires, and qualitative interviews, followed by a workshop on business requirements and compliance best practices.
Clients receive a comprehensive overview and risk assessment with actionable recommendations and optional implementation support. The program typically runs 4–12 weeks, depending on scope and market size, and is ideal for advertisers investing over €1 million in influencer marketing across multiple markets.
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Client management that supports your procurement and marketing needs. Audits that are tailored and well managed for the best outcome, delivering high quality actionable audits managed by Senior Partners. Our Audits will provide insights, return of monies in case of non-compliance and improved agency partnership.
We partner with you to design your audit strategy, deliver your audit programme, and turn audit findings into actionable audit improvements.