Contract Compliance Audits

A Financial Contract Compliance Audit is a comprehensive review and assessment of a marketing agency’s financial and contractual obligations. The primary objective is to ensure alignment between agency practices and agreed contractual terms. This includes an in-depth evaluation of client specific financial records with a particular focus on the following areas within:

• Enhanced control and visibility over marketing budgets (particularly across Media, Production, and Creative functions)
• Mitigation of recurring non-compliance issues
• Recovery of client funds and identification of future cost savings
• Early detection and prevention of recurring non-compliant practices
• Verification of adherence to corporate governance standards
• Strengthening of relationships through increased transparency and accountability

While media auditing is now common practice, growing trading complexity and volume mean audits focused on inventory media, AVBs, fees, and unbilled items can deliver significant ROI

The consolidation of creative and production services into single agencies has expanded audit scope, making reviews of WIP, budgets, pass-through costs, resources, and fees essential for uncovering valuable insights and efficiencies

Influencer audit review focusing on financial compliance with the agreed terms, emphasising key financial aspects to ensure clarity, transparency, and strong governance in a fast-evolving discipline.

Any marketing activity involving contracts, KPIs, and spend can be audited — including POS, affiliate marketing, PR, barter activities, field force and legal services.

A Contract Compliance Exit Audit is a financial compliance review conducted at the end of an agency relationship to ensure a clean financial close-out. It identifies and facilitates the recovery of any outstanding funds — such as rebates, unbilled media, unreconciled balances, and credit notes — while providing valuable learnings to strengthen future agency contracts. Most client–agency agreements permit such audits within six to twenty-four months of termination, helping advertisers secure owed monies and ensure a transparent transition.